STAGE Crosses ₹180 Crore ARR Milestone and 4.4 Million Paying Households
Expands Cultural Impact with Bhojpuri Launch
Noida, India – March 22, 2025: STAGE, India’s leading OTT platform dedicated to regional cultures, has successfully raised $12.5 million in a Series B funding round led by Goodwater Capital and Blume Ventures, with participation from Physis Capital and notable angel investors. This funding aims to further STAGE’s mission to celebrate India’s cultural diversity and redefine regional entertainment.
Key Growth Achievements
Since its inception, STAGE has positioned itself as India’s fastest-growing regional OTT platform, achieving:
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₹180 crore Annual Recurring Revenue (ARR)
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4.4 million paying households
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20 million+ app installs
STAGE’s commitment to underrepresented languages and cultures, including Haryanvi, Rajasthani, and now Bhojpuri, has led to an extraordinary 289% revenue growth and 286% increase in subscribers over the past year.
Blockbuster Originals Drive Success
STAGE has captivated regional audiences with critically acclaimed original content, including:
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Videshi Bahu (Haryanvi)
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Kaand 2010 (Haryanvi)
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Bhawani (Rajasthani)
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National Award-winning Dada Lakhmi, featuring Bollywood veteran Yashpal Sharma
CEO’s Vision: Redefining Regional Pride
In a post on X (formerly Twitter), Vinay Singhal, CEO & Co-Founder of STAGE, shared the platform’s mission:
“This funding isn’t just about capital — it’s a validation of India’s regional cultures. We’re transforming dialects like Haryanvi and Bhojpuri from ‘liabilities’ into sources of pride. When Gen-Z users rediscover their roots through storytelling on STAGE, they shed stigma and embrace pride. That’s our silent revolution.”
Cultural Custodianship: A Platform with Purpose
Harsh Mani Tripathi, Chief Product Officer & Co-Founder, emphasized STAGE’s deeper purpose:
“Our subscribers aren’t just users — they are custodians of their culture.”
Dr. Ritesh Malik, Board Member and Founder of Innov8 & Palaksha University, applauded STAGE’s impact:
“By amplifying local voices, empowering regional creators, and making dialects aspirational, STAGE is shaping both content and culture.”
Bhojpuri Launch and 2025 Roadmap
With Bhojpuri content now live, STAGE’s next steps include expanding into additional regional cultures while deepening its presence in existing markets.
Shashank Vaishnav, CTO & Co-Founder, stated:
“This funding allows us to scale India’s only multi-regional content platform rooted in constructive storytelling and cultural pride.”
“Company Nahin, Hum Kranti Hain” – A Rallying Cry for Cultural Renaissance
STAGE’s leadership extended gratitude to its investors, subscribers, and creators for supporting the platform’s cultural mission. Its slogan, “Company Nahin, Hum Kranti Hain” (We are not a company, we are a revolution), continues to resonate across social media, symbolizing a larger movement toward cultural revival.
Investor’s Perspective: Breaking Barriers
Karthik Reddy, Partner at Blume Ventures, reflected on STAGE’s journey:
“When we first met STAGE, it was a free Haryanvi app taking its first steps toward subscription. Today, with ₹15 crore monthly revenue, STAGE has proven skeptics wrong by making regional content aspirational. We look forward to breaking more barriers and strengthening more cultures.”
About STAGE
STAGE is India’s leading OTT platform for regional cultures, committed to promoting pride in local languages and identities. Founded in 2019 by Vinay Singhal, Parveen Singhal, Shashank Vaishnav, and Harsh Mani Tripathi, STAGE has created a thriving content library with over 390 hours of Haryanvi, 183+ hours of Rajasthani, and growing Bhojpuri content. Available on Android, iOS, Connected TVs, and the web, STAGE is more than an OTT platform — it’s a cultural movement.
