Kochi Expansion Marks a Milestone in New Balance’s India Journey
India, September 5, 2025 – New Balance, the global athletic brand renowned for craftsmanship and running excellence, announced the opening of its new store at Forum Mall, Kochi. This launch builds on the success of its first store at Lulu Mall, Kochi, reinforcing the brand’s commitment to expanding its footprint in India.
A Premium Retail Experience at Forum Mall
The Forum Mall outlet has been designed as more than just a retail store – it’s a brand experience hub. Customers can explore New Balance’s performance-driven gear, signature craftsmanship, and iconic designs.
To celebrate the opening, New Balance hosted an exclusive in-store showcase, where leading influencers and HNIs previewed the latest collection and experienced the brand’s design DNA first-hand.
Kochi’s First New Balance 5K Run
Complementing the store launch, New Balance organized its debut community 5K run in Kochi, which began and concluded at Lulu Mall.
The event brought together 100+ runners – from beginners to seasoned athletes – uniting the city’s fitness enthusiasts around the brand’s mission of empowering people through sport.
Statement from New Balance India
Radeshwer Davar, Country Manager, New Balance India, said:
“We are proud to bring New Balance to Forum Mall in Kochi; a city that beautifully blends culture, tradition, and a growing passion for fitness. The event and the run allowed us to present the essence of New Balance’s design DNA, and our vision of building inclusive fitness communities. Over the past year, we’ve more than doubled our retail presence in the country, and the Kochi expansion is a testament to that growth. It’s not just about retail spaces — it’s about creating experience centres that unite innovation, performance, and style under one roof.”
About New Balance
Headquartered in Boston, MA, New Balance has been independent since 1906 with a mission to empower people through sport and craftsmanship, creating positive change worldwide.
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Employees: 10,000 globally
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2024 Worldwide Sales: $7.8 billion
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Manufacturing: Five footwear factories in New England and one in Flimby, U.K.
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MADE U.S. Line: Footwear with 70% or more domestic value, representing a limited portion of U.S. sales
For more information, visit www.newbalance.com or explore press updates at http://newbalance.newsmarket.com.